Free assessment
How Digitally Ready Is Your Hotel?
The Hotel Digital Health Check is a free, human-written assessment of four things: your hotel website, your direct booking journey, your WhatsApp enquiry experience and your digital guest journey. You get the findings in writing, and you keep them whether or not you ever speak to us about WingPMS.
Most hotels we audit find at least one thing costing them bookings that has nothing to do with software. We would rather tell you that than sell you a system that would not have fixed it.
- Cost
- Free, and the findings are yours to keep
- Turnaround
- Usually a few working days
- Written by
- A person, not an automated scoring tool
- Obligation
- None — a good share of findings need no software at all
What we look at
Four areas, checked by a person
01
Your website
How it loads on mobile data, whether a guest who is ready to book can tell what to do next, and what the page says to someone who has never heard of the property.
02
The direct booking journey
Walked step by step on a phone: how many taps to confirm a stay, where rates appear, how many fields the form asks for, and where a guest is most likely to give up.
03
Your WhatsApp experience
We send one normal booking enquiry and record exactly what happens — how long a reply takes, what information comes back, and whether it ends anywhere useful.
04
The digital guest journey
From first search through booking, pre-arrival and post-stay: where the property is visible, where the path breaks, and what a returning guest experiences.
No catch
What this is not
It is not an automated score. A person walks your booking journey and writes down what happened.
It is not a sales call in disguise. If nothing in the findings points to WingPMS, we will not pretend otherwise.
It is not a website proposal. Rapid Rabbit Labs builds software; we are not pitching you a redesign.
It is not a lead magnet with the useful part held back. The findings are the deliverable.
Questions about the audit
- Is this actually free?
- Yes, and you keep the report whether or not you ever talk to us about WingPMS. We run a limited number each week because a person does the work — this is not an automated score generated from a URL.
- What will you send me?
- A written assessment of the four areas above, with specific observations rather than a score out of a hundred: what we found, where guests are most likely to drop out, and what we would fix first.
- Will you message our WhatsApp pretending to be a guest?
- We send one ordinary booking enquiry so we can record what a guest actually experiences, and we tell you that it was us as soon as the audit is delivered. If you would rather we did not, leave the WhatsApp field blank.
- Do we have to buy anything?
- No. A good share of audit findings are things you can fix yourself without buying software, and we will say so when that is the case. If WingPMS would genuinely help we will explain why, and if it would not we will say that too.
- How long does it take?
- Usually a few working days, depending on how many are in the queue that week. If we are backed up we will tell you rather than leaving you waiting.